COACHING • SUPPORT • PERSONAL
Built Around You
Personalized coaching—at home, in-studio, on Zoom, or in-app
Train How You Want
Fitness that fits your life, your home, and your energy — not the other way around.
Featured Services
Discover our most popular training programs

In-Home Training for Seniors
Personalized in-home training designed to help seniors stay strong, active, and confident. Sessions focus on safe movement, balance, strength, and everyday mobility.

Trial Zoom Training
Try personal training with 3 live Zoom sessions. Get personalized workouts, guidance, and support every step of the way.

3-Month In-app Weight Loss Program
A personalized 12-week in-app weight loss program with workouts, nutrition guidance, progress tracking, regular coaching messages, and Zoom check-ins for extra support.

LEVEL 1: Beginner Foundation Program
A supportive Zoom-based beginner program that builds confidence, teaches proper form, and introduces simple nutrition and habit strategies to support healthy weight loss and long-term consistency.

Weight Loss Transformation Program
Total Weight Loss Transformation Program
Success Stories
Real results from real clients
"Joe is an AMAZING personal trainer. I am motivated, challenged, and encouraged to surpass my own limitations. I am impressed with the way he keeps up with my progress via an interactive app. He makes you feel like you are his only client. I appreciate how he comments and makes suggestions on my food choices, and if I am not meeting my walking or exercise goals, he will give me gentle reminders to get back on track. His expectations during our workouts are for me to do my best and push past my own mental blocks on what I think I can do. He is cordial, complimentary, and probably the best fitness choice I have ever made for myself."

M Michaud
In Person Training
Alameda
"Joe is great! I am crazy busy, overweight, clumsy, and not fond of exercise. I started working with Joe a couple times a week about two months ago - and I'm really glad I did. I've worked with other trainers in the past, and I can be picky about trainers. Joe is awesome - very positive and motivating, focuses on good form, keeps the work outs challenging and different. He is also very accommodating when I have an injury - we work around it and do something different rather than me having to cancel (you can't do that in a group class). I'm definitely seeing results!"

Jillian Cocklin
Hybrid (Zoom/In-Person)
San Jose, CA
"I have been working with Joe for over 2 years. In this time I have gained both strength and confidence. My workouts have changed over time as my goals have changed over time, and Joe is there each step, lift and squat. He challenges me to be better than I think I can be."

Angela Gunn
In-Studio
San Jose, CA
"Joe with Start. Live. Fit. is knowledgeable, professional, and communicates very well! He created a plan that fit my busy schedule, my goals, and considered my physical and mental health-so important! I feel like my plan was holistic and I’m feeling stronger, more confident, and more empowered to keep on going with my fitness journey. I highly recommend him as your trainer! Thank you Joe!"

Lauren Garcia
In-App
San Francisco, CA
"Happiness is... having the workout come to YOU! I am now totally spoiled on the convenience of having Joe come to the office to help us stay on track. He does a great job keeping the corporate "Golden Girls" in line (we really are a handful). The group sessions keep us all accountable to each other and Joe has been super-dependable and always prepared to cajole and encourage us. His workouts are flexible and fun; Joe is a great coach to get us to try new things and push harder than before."

Tonya Long
Corporate
Santa Clara
"Working out with Joe has changed my life. I am down nearly 40 pounds in 4 months but, more importantly, I am stronger and more fit person today thanks to Joe’s workouts. I have been motivated by his own stories of weight struggle and the desire to live a healthier lifestyle. Joe has been in my shoes. He understands my struggles with eating and exercise. And he’s crafted a lifestyle change plan for me to help me get over my hurdles and stay on track to meet my fitness goals. He has tailored the workouts to my needs, changing it up to keep it fresh, balancing strength training with cardio exercise to maximize my results.. He has pushed me when I needed pushing and scaled back when he would see me struggle - not to the point where I was giving up but rather reducing the intensity of my workout so that I could finish it and not feel defeated. He’s has motivated me and, despite my resistance and my hate of running, has turned me into a runner - first 1 mile, then 1-1/2, then 2. Today, I am running more than 3 miles on my own several times a week and plan to run in a 5K next month. ME... of all people. I highly recommend Joe as a personal trainer. I am on my second 20-session plan with him and plan to sign up for at least one more to get me through the end of the year and closer to my long-term goal. Beyond that, I plan to start attending his boot camp sessions soon as a way of maintaining my weight once I reach my weight loss goals."

Sam Diaz
In-home
Morgan Hill, CA
"So happy I met Joe at Startlivefit a few years ago, he’s been the driving force in my fitness journey. Awesome boutique studio with all the right equipment - you can workout either at the studio or at home."

Christian Wathne
In-home
Seattle, WA



